Corelogic is the latest mortgage industry company to rebrand

Corelogic, a longtime data provider for the mortgage industry, has rebranded as Cotality to better reflect its role in serving property professionals.

Four years after a brutal takeover battle that resulted in being taken private, Corelogic is now Cotality, the company announced at its Intrconnect 2025 event.

"This rebrand reflects innovation, evolution, and commitment to uniting property professionals — strengthening businesses, fostering relationships, and powering outcomes that balance logic and data with humanity and emotion," Patrick Dodd, president and CEO, said in a press release. "Our name is changing to demonstrate the company's unmatched dedication and service to clients around the world."

Cotality's name reflects its focus on collaboration and connectivity while maintaining Corelogic's legacy. 

"The property ecosystem underpins the prosperity of individuals, businesses, governments, and society as a whole," Dodd said. "But at the core, it's people, businesses, and communities that drive it forward."

Cotality joins a wave of mortgage and real estate firms rebranding to reflect digital transformation, including Rocket (formerly Quicken Loans) Onity (formerly Ocwen) Rate (which shortened its name from Guaranteed Rate) Dark Matter (a new moniker following the sale from former parent Black Knight to Constellation Software) and Two Harbors (now just known as Two).

How Cotality got where it is today started with a June 2020 hostile bid for Corelogic by Cannae Holdings and Senator Investment Group. However, those firms ended up dropping out of the bidding, which was won by Stone Point Capital and Insight Partners.

But after that deal was inked, Costar Group submitted a hostile bid, only to withdraw in March 2021 citing rising mortgage rates affecting the residential mortgage market.

In June 2021, in its first deal under the new ownership, Corelogic acquired ClosingCorp.

Dodd ascended to the president and CEO positions, at first on an interim basis, after Frank Martell left the company to become president and CEO of Loandepot; it was announced on March 6 that Martell is stepping down with founder Anthony Hsieh returning to an active position in its management.

Cotality has trademarked a new tagline, "Intelligence beyond bounds."

"Our new name and tagline reflect the essence of who we are and where we're headed. This transformation is a natural evolution, honoring our roots while embracing a future defined by collaboration, innovation, and impact," said Kristie Vainikos Stegen, chief brand and communications officer of Cotality.